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Research and Markets: Marketing Spend Activity, Sales Behaviors and Strategies in the Airport Industry - 2011-2012: Survey Intelligence

Dépèche transmise le 2 novembre 2011 par Business Wire

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/21bff2/marketing_spend_ac) has announced the addition of iCD Research's new report "Marketing Spend Activity, Sales Behaviors and Strategies in the Airport Industry - 2011-2012: Survey Intelligence" to their offering.

“Marketing Spend Activity, Sales Behaviors and Strategies in the Airport Industry - 2011-2012: Survey Intelligence”

Synopsis

  • Analysis of opinions drawn from leading airport industry executives
  • Analysis on how marketing expenditure, business strategies and practices in the airport industry are set to change in 2011-2012
  • Analysis on spending plans, budget allocations, challenges and investment opportunities of supply decision makers

Summary

This report is the result of an extensive survey drawn from ICD Research's exclusive panel of leading airport industry executives. It analyzes how marketing expenditure, business strategies and practices are set to change in the airport industry in 2011-12. The report provides data on the current size of the marketing and advertising budgets of airport industry supplier companies and how spending by industry suppliers will change, providing insight into global marketing behavior. This report not only grants access to the opinions and strategies of business decision makers and competitors, but also examines their actions surrounding business priorities. The report also provides access to information categorized by region, company type and size.

Reasons To Buy

  • This report will help you to drive revenues by understanding future product investment areas and growth regions.
  • This report will help you to formulate effective sales and marketing strategies by identifying how buyer budgets are changing and the direction of spend in the future.
  • This report will help you to better promote your business by aligning your capabilities and business practices with your customer's changing needs.
  • This report will help you to secure stronger customer relationships by understanding the leading business concerns and changing strategies of industry buyers.
  • This report will help you to predict how the industry will grow, consolidate and where it will stagnate.
  • This report will help you to uncover the business outlook, key challenges and opportunities identified by suppliers and buyers.

For more information visit http://www.researchandmarkets.com/research/21bff2/marketing_spend_ac.

Business Wire

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