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The SAS Group is offering passengers who wish to offset the impact
of their air travel on climate change the option to voluntarily
support sustainable development projects in renewable energy and other
areas.
SAS President and CEO Mats Jansson said, "We are very gratified
that we can offer our customers this possibility. It is part of the
SAS Group's environmental strategy, and is a suitable complement to
the primary mechanisms in the Kyoto Protocol."
SAS views voluntarily offsetting carbon dioxide emissions as part
of its environmental work, and has decided that it will pay such
compensation for all Group business travel.
Starting today, customers can log on to the SAS website
(www.sasgroup.com) and be able to click through to a company with
which the compensation transaction will take place. Customers will be
able to offset carbon dioxide emissions by choosing to support various
sustainable development projects such as renewable energy. A common
feature of these projects is that they have generated a documented
reduction in carbon dioxide emissions, which has been verified by a
third party.
As its partner, SAS Group has chosen The CarbonNeutral Company
(www.carbonneutral.com), whose carbon management system is "assured"
by the accounting firm KPMG, and which maintain a rigorous project
selection and verification process. CarbonNeutral has extensive
experience with projects involving carbon dioxide reduction and
sustainable development.
The price for compensating for flight emissions varies according
to the point of origin and destination. A typical roundtrip flight
between Scandinavia and Europe generates approximately 300 kilos of
carbon dioxide per passenger, and costs about EUR 4.50 (US $6).
Compensation for roundtrip travel between Scandinavia and New York,
for example, would be about $26.
The option to voluntarily offset carbon dioxide emissions is a
transitory solution until 2011 when aviation will be included in the
European Union (EU) Emissions Trading Scheme, for which SAS has been a
strong advocate.
SAS has long been active in the development of more
environmentally adapted technology, plus its own initiatives in
fuel-savings, more direct landing approaches, and creating
infrastructure improvements through activities such as a common
air-traffic control system in Europe.
SAS Group airlines operate in Scandinavia, Europe, the Middle
East, Asia and the U.S., where SAS serves New York, Chicago, Seattle
and Washington, D.C.
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