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Cosworth Americas Appoints New Sales and Marketing Leadership

Dépèche transmise le 8 mars 2012 par Business Wire

Cosworth Americas Appoints New Sales and Marketing Leadership

TORRANCE, Calif.--(BUSINESS WIRE)--Cosworth Americas is pleased to announce the appointment of Brad Otoupalik, Vice President Sales, Motorsport and Performance Parts and Nicole Armbrustmacher, Director of Marketing.

“Brad and Nicole's experience and success will be an important asset to you and Cosworth as we strive to develop an increasing range of innovative high performance solutions for our diverse customer base”

Mr. Otoupalik has over 14 years of experience in the automotive industry. Prior to joining Cosworth, Mr. Otoupalik was a founder and key driver in the development, growth and operational management of a leading aftermarket tuning, manufacturing and service company focused on both street and track aspects of high-end European performance vehicles. His experience in building strong domestic and international retail and wholesale networks has complimented his success in concept and design of several high-end project vehicles. These project vehicles have been displayed in major industry trade shows such as SEMA while receiving extensive worldwide media coverage.

In his prior business, Mr. Otoupalik developed and managed a successful BMW motorsports/racing program. As well as personally being an experienced BMW race car driver, he has been a high-performance driving instructor for several years, and has coached drivers for BMW, Ferrari Challenge and Lamborghini Diablo Cup and Speed World Challenge series.

Ms. Armbrustmacher comes to Cosworth with 8 years of marketing experience in high-tech B2B and consumer B2C markets. During this time she optimized marketing activities and identified market-driven product opportunities while building brand awareness and increasing sales lead generation. Her success in achieving these objectives comes from developing and implementing strategic marketing plans, which included effective media activities and increased brand awareness through the education of the target markets and sales channel partners on new technological advances. These accomplishments can be attributed to effectively using social media outlets and training tools.

"Brad and Nicole's experience and success will be an important asset to you and Cosworth as we strive to develop an increasing range of innovative high performance solutions for our diverse customer base," said Hal Reisiger, President of Cosworth Americas. "We are very pleased to have individuals with a proven track record join our team; they will both play an integral role in fulfilling our mission to be the premier solutions provider driving growth and profits for you and Cosworth."

Brad and Nicole will arrange personal introductions; please feel free to contact them with any questions.

www.cosworth.com

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