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Breeders’ Cup Announces Details of 2009 “Sentient Perfect Trip” Award

Dépèche transmise le 31 août 2009 par Business Wire

Breeders’ Cup Announces Details of 2009 “Sentient Perfect Trip” Award

NEW YORK--(BUSINESS WIRE)--The Breeders’ Cup and Sentient Jet, one of the leading private aviation companies in the United States, announced today award details for the second annual "Sentient Perfect Trip" Award for 2009.

This year’s award will be presented to one winner from this season’s North American Breeders’ Cup Challenge Races. Each qualifying race will be featured in Blood-Horse Magazine over the next ten weeks and the winner will be selected by a panel of racing experts.

The Perfect Trip Award winner will have the opportunity to experience their own “perfect trip” through Sentient Jet, with complimentary round-trip private jet travel for six people to the 2009 Breeders’ Cup World Championships at Santa Anita Park as well as six VIP tickets for the Championship weekend in the Sentient VIP Hospitality Area. The winner will be notified the week of October 19th and golfing legend Gary Player will award the winner the Perfect Trip trophy on ESPN during the Breeders’ Cup World Championship telecast.

“The ‘Sentient Perfect Trip’ Award represents the best of the best of North American racing,” said Greg Avioli, president and CEO of Breeders' Cup Ltd. “Given the level of talent in these Challenge races, determining the single best ‘trip’ will be no easy task for our panel of experts. I am especially excited to have golf legend Gary Player presenting this year’s trophy at our Championships. Sentient continues to be a great partner of the Breeders’ Cup and the entire Thoroughbred industry.”

“At Sentient, we believe that creating the perfect trip for our clients in the air requires the same passion for details that it takes to create the perfect trip on the track," said Steven Hankin, Sentient's CEO. "It is a great honor for us to be able to recognize the best of this year’s Challenge race winners, and we are pleased to be able to offer the winning owner the opportunity to take their own perfect trip through Sentient to this year’s Breeders’ Cup World Championships.”

About Breeders' Cup

The Breeders' Cup administers the Breeders' Cup World Championships, Thoroughbred racing's year-end Championships consisting of 14 races and $25.5 million in purses, which makes it the richest event in sports. At last year's Breeders' Cup, more than $100 million in winning wagers were returned to fans at betting locations around the globe. The Breeders' Cup also administers the Breeders' Cup Challenge qualifying series, and the Breeders' Cup Stakes Program. Breeders' Cup has offices in Lexington, Ky., and in New York City. Breeders' Cup press releases appear on the Breeders' Cup Web site, www.breederscup.com. You may follow the Breeders' Cup on Twitter at http://twitter.com/BreedersCup.

About Sentient Jet

Sentient Jet offers the Membership and Membership Plus cards which provide industry-leading flexibility and value for private jet travel. Since 1999, Sentient Members have enjoyed guaranteed availability with as little as ten hours with fixed hourly rates that are well below national competitors. Sentient’s extensive network of certified operators ensure that Members will always have access to the executive aircraft that meet Sentient’s rigorous standards for safety and quality. With Membership, clients choose from four size categories by trip and funds on deposit never expire and are refundable at any time. With Membership Plus, for a two-year commitment clients are able to choose from three specific jet models as well as the same four size categories by trip, and receive 10% off standard rates for category bookings. Both Membership and Membership Plus programs offer protection from the risk of depreciating assets associated with fractional jet ownership in today’s market.

For on-demand, individual itineraries, Sentient Charter is built off the company's superb reputation for service and includes expertise in complex road shows, international travel, and large group commercial charter. Sentient Jet also includes the national fuel purchasing and management program, AvBuy.