Research and Markets: Delayed Departure: Will In-Flight Broadband Take Off? - This Essential Report is Now Available

Dépèche transmise le 23 septembre 2009 par Business Wire

DUBLIN--(BUSINESS WIRE)--Research and Markets (http://www.researchandmarkets.com/research/f5f9e9/delayed_departure) has announced the addition of the "Delayed Departure: Will In-Flight Broadband Take Off?" report to their offering.

In-flight broadband, since the days of Connexion by Boeing, has struggled to take off. Recently, the market has received new impetus, with a new generation of in-flight broadband providers, including Aircell, Row44, and Panasonic. While these providers have encountered barriers in introducing in-flight broadband over the past year, it appears that many of these have been overcome and now these providers are ready to begin large scale deployments. Several US airlines have committed to full fleet deployments, including American, Delta, and Southwest. While the economy continues to place pressure on the market, airlines appear to be planning beyond the current environment in making investments for in-flight communication technologies, such as in-flight broadband. This service will also have to compete with other emerging in-flight entertainment and communication services, such as DBS video offerings and GSM-based voice and data services (in international markets).

This report includes:

  • Forecasts of broadband and DBS video, including installments, equipment revenues, usage, and usage revenues, with segmentation regarding the length of the flights.
  • Expectations of in-flight IPTV introduction and ensuing revenue.
  • Detailed comparisons of principal players, in terms of technologies, business models, and market share.
  • Correlations with the hotspot market and strategies learned from terrestrial Wi-Fi services that can be applied to the in-flight market.

Key Topics Covered:

Executive Summary

Market Assessment

  • Market Structure
  • Growth Enablers and Opportunities
  • Growth Inhibitors and Threats
  • In-Flight Entertainment being Redefined

Countdown to In-Flight Broadband

  • Groundwork Laid for In-Flight Communications
  • Connexion: And So It Began
  • From then to Now: Current In-Flight Broadband Initiatives

Why Now: Market Changes Since Connexion

  • Technology
  • Airlines
  • Passenger

In-Flight Broadband Providers

  • Aircell
  • Panasonic
  • Row44

Airline Perspective

  • Delta
  • Southwest
  • American
  • Royal Jordanian

Competitive Landscape

  • Market Assessment
  • Emerging Competitors
  • Mobile Operators

Leveraging the Network

  • Content
  • Voice
  • Video
  • Operations


  • Connectivity to the Plane
  • Passenger Access

Regulatory Environment

Targeting the Audience

  • Branding
  • Pricing
  • Devices
  • Roaming
  • User Type

Lessons to be Learned From the Hotspot


Point of Sale vs. Wholesale: The Business Models Forecast

In-Flight Broadband

  • Installed Base of Broadband-Enabled Planes
  • In-Flight Broadband Installation Revenues
  • In-Flight Broadband Usage
  • In-Flight Broadband Service Revenues
  • DBS

Companies Mentioned:

  • Aircell
  • American
  • Delta
  • OnAir
  • Panasonic
  • Row44
  • Royal Jordanian
  • Southwest
  • ViaSat

For more information visit http://www.researchandmarkets.com/research/f5f9e9/delayed_departure.

Business Wire

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Dassault Falcon 900 LX (LX-FMA) Boeing 737-8D6/WL (7T-VKB) Airbus A320-214 (JU-1410) Airbus A320-214 (CS-TKK) Airbus A320-214 (CS-TKK) Airbus A320-214 (JU-1410)