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US Airways Becomes the Official Airline of the Philadelphia Flyers

Dépèche transmise le 5 octobre 2009 par Business Wire

US Airways Becomes the Official Airline of the Philadelphia Flyers

PHILADELPHIA--(BUSINESS WIRE)--The Philadelphia Flyers today team up with US Airways (NYSE: LCC), Philadelphia’s hometown airline. In a new corporate sponsorship agreement, US Airways becomes the official airline of the Philadelphia Flyers and will hold a celebration with the airline’s 6,000 Philadelphia-based employees later this month.

US Airways’ Senior Vice President, Marketing and Planning Andrew Nocella said, “The Flyers represent a rich history and so does US Airways in Philadelphia - between our extensive network, our trans-Atlantic gateway and a strong employee base - the partnership gives us an opportunity to show our commitment to the Philadelphia community and Flyers fans.”

“The Flyers are excited to have US Airways ‘on board’ with us for the upcoming season,” said Comcast-Spectacor President Peter Luukko. “US Airways’ hub located right here in Philadelphia provides both of us with numerous synergistic opportunities to maximize our brands. Additionally, thousands of Flyers fans will see US Airways’ images on our dasher boards at the Wachovia Center, and millions of hockey fans will see the US Airways brand on Comcast SportsNet and on other national and international broadcasts of Flyers hockey.”

The airline, aside from billing as the official airline of the Philadelphia Flyers, will feature in-game promotions and contests for fans and showcase rink-side dasher board signage at Flyers home games at the Wachovia Center. US Airways will also have client hospitality opportunities at Flyers home games.

About Comcast-Spectacor

Comcast-Spectacor (comcast-spectacor.com) is the Philadelphia-based sports and entertainment company that owns the Philadelphia Flyers (NHL), the Philadelphia 76ers (NBA), the Philadelphia Phantoms (AHL), the two arenas in which their teams play, the Wachovia Center and Wachovia Spectrum, four Flyers Skate Zone community ice skating and hockey rinks and Comcast SportsNet Philadelphia. In addition, Comcast-Spectacor is also the principal owner of Global Spectrum, the fastest growing firm in the public assembly management field with more than 80 facilities throughout the United States and Canada; Ovations Food Services, a food and beverage service provider; New Era Tickets, a ticketing and marketing company for public assembly facilities; Front Row Marketing Services, a commercial rights sales company; and 3601 Creative Group, a full-service in-house advertising agency. In a partnership with Disson Skating, Comcast-Spectacor annually produces 10 nationally televised figure skating spectaculars on NBC.

About US Airways

US Airways, along with US Airways Shuttle and US Airways Express, operates more than 3,000 flights per day and serves more than 200 communities in the U.S., Canada, Europe, the Middle East, the Caribbean and Latin America. The airline employs more than 32,000 aviation professionals worldwide and is a member of the Star Alliance network, which offers its customers more than 17,000 daily flights to 916 destinations in 160 countries worldwide. Together with its US Airways Express partners, the airline serves approximately 60 million passengers each year and operates hubs in Charlotte, N.C., Philadelphia and Phoenix with major operations at Boston Logan, New York-LaGuardia and Ronald Reagan Washington National Airports. And for the eleventh consecutive year, the airline received a Diamond Award for maintenance training excellence from the Federal Aviation Administration for its Charlotte hub line maintenance facility. For more company information, visit usairways.com. (LCCG)

-Fly With US-