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Air China Signs Exclusive Partnership with Expedia Affiliate Network

Dépèche transmise le 14 décembre 2009 par PRNewswire

BEIJING, December 14 /PRNewswire/ -- Air China has signed an exclusive partnership with the Expedia Affiliate Network (EAN). More than 100,000 EAN products will now be available to Air China customers across 27 overseas markets.

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More Product Offerings on Local Sites

This exclusive deal marks the first time that Air China has worked with a partner to offer global customers accommodation. Through this partnership, customers across 27 markets, including the UAE, Australia, Brazil, Germany, Spain, Sweden, Indonesia, Italy, Korea, Russia, the UK and USA, can now book hotels at the same time as booking flights.

To streamline the booking process, the majority EAN's content will be localized across global markets, with Expedia providing local language customer service support.

Mr. Jia Tie Sheng, Managing Director Sales Air China, comments, "We are constantly reviewing the functionality of our website to ensure that we are offering our users products relevant to their needs. In order to ensure efficiency and breadth of choice it was a natural progression for us to sign the partnership with EAN as they were able to work with us to create a bespoke interface that best meets the needs of our customers and our business. We look forward to a long and fruitful partnership with EAN."

Jens Uwe Parkitny, the Managing Director of EAN APAC, said, "We worked closely with Air China to understand their business and customer needs, and offered a solution that could bring a significant increase in customers and revenue. The ease of integration and usability of our interface is one of our key selling points and the reason we were able to partner with Air China. We look forward to working with them and seeing this partnership develop."

Air China: Carrying China, Spanning the World

Air China is China's only national flag carrier and a Star Alliance member. By a fleet of 256 Airbus and Boeing aircraft, our routes serve 32 countries and regions. Thanks to our admission to the Star Alliance, our route network, with Beijing as its hub, is able to place 912 destinations in 159 countries within our reach. Air China now has 10 million PhoenixMiles members.

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Contact: Chris French, Ogilvy PR Worldwide chris.french@ogilvy.com +86-10-8520-6578

CONTACT: Chris French, Ogilvy PR Worldwide, ,+86-10-8520-6578