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Delta Air Lines’ “Month of Miracles” Raising Money for Children’s Miracle Network Hospitals During June

Dépèche transmise le 21 juin 2011 par Business Wire

Delta Air Lines’ “Month of Miracles” Raising Money for Children’s Miracle Network Hospitals During June

SALT LAKE CITY--(BUSINESS WIRE)--Delta Air Lines is helping to make miracles happen for Children’s Miracle Network Hospitals^® during the month of June. Delta has launched several promotions to assist in the charity’s 100 Million Miracles initiative, which is Children’s Miracle Network Hospitals’ campaign to raise $100 million through the power of social media.

“We are committed to supporting Children’s Miracle Network Hospitals through this innovative and exciting new initiative.”

As the corporate launch partner of the 100 Million Miracles initiative, Delta Air Lines will communicate the program to its SkyMiles members through email and social media channels. Delta Air Lines’ promotions include giving 1,000 SkyMiles to everyone who donates $50 or more up to 5 million miles. The airline will also offer a weekly sweepstakes for anyone to enter for a $10 fee with one winner per week receiving 50,000 miles. Additionally, Delta will donate 10 percent of Delta Sky Club memberships purchased during June to Children’s Miracle Network Hospitals, with the purchaser receiving a free month of membership. (Offer is available at http://www.delta.com/traveling_checkin/airport_information/delta_sky_club/promos/index.jsp.)

“As the largest children’s hospital charity treating one in nine kids in North America, we have the privilege of helping to save the lives of millions of children,” said John Lauck, president and CEO of Children’s Miracle Network Hospitals. “Through the gracious support of Delta Air Lines, we hope to broadly share this cause through social media to create more miracles in our local communities.”

All fundraising dollars will be donated to Children’s Miracle Network Hospitals through the 100 Million Miracles initiative. Additionally, Delta Air Lines will feature 100 Million Miracles by showing an in-flight public service announcement and offering www.100millionmiracles.com as a free in-flight site, with no Wi-Fi purchase necessary.

“Delta Air Lines is proud to donate up to 5 million miles to the 100 Million Miracles campaign,” said Greg Kennedy, vice president of Airport Customer Service and Delta’s executive sponsor of Children’s Miracle Network Hospitals. “We are committed to supporting Children’s Miracle Network Hospitals through this innovative and exciting new initiative.”

Individuals can help by using their social platforms to share the message of this program and to drive donations to www.100millionmiracles.com.

About Delta

Delta Air Lines serves more than 160 million customers each year, and was named by Fortune magazine as the most admired airline worldwide in its 2011 World's Most Admired Companies airline industry list. With an industry-leading global network, Delta and the Delta Connection carriers offer service to 354 destinations in 65 countries on six continents. Headquartered in Atlanta, Delta employs 80,000 employees worldwide and operates a mainline fleet of more than 700 aircraft. A founding member of the SkyTeam global alliance, Delta participates in the industry’s leading trans-Atlantic joint venture with Air France-KLM and Alitalia. Including its worldwide alliance partners, Delta offers customers more than 13,000 daily flights, with hubs in Amsterdam, Atlanta, Cincinnati, Detroit, Memphis, Minneapolis-St. Paul, New York-JFK, Paris-Charles de Gaulle, Salt Lake City and Tokyo-Narita. The airline’s service includes the SkyMiles frequent flier program, a world-class airline loyalty program; the award-winning BusinessElite service; and more than 50 Delta Sky Clubs in airports worldwide. Delta is investing more than $2 billion through 2013 in airport facilities and global products, services and technology to enhance the customer experience in the air and on the ground. Customers can check in for flights, print boarding passes, check bags and review flight status at delta.com.

About Children’s Miracle Network Hospitals

Children’s Miracle Network Hospitals® raises funds for 170 children’s hospitals across North America, which, in turn, use the money where it’s needed the most. When a donation is given it stays in the community, ensuring that every dollar is helping local kids. Since 1983, Children’s Miracle Network Hospitals has raised more than $4 billion, most of it $1 at a time. These donations have gone to support research and training, purchase equipment, and pay for uncompensated care, all in support of our mission to save and improve the lives of as many children as possible. Learn more at CMNHospitals.org.